# Before and After: story video template

> Redesigns, upgrades and switch-to-us stories: the old way against the new, side by side.. A 15 to 25s launch video template from Filmagic, filled with your product, screenshots and brand colours.

Canonical: https://filmagic.app/templates/ba
Last updated: 2026-10-09

Redesigns, upgrades and switch-to-us stories: the old way against the new, side by side..

| | |
| --- | --- |
| Category | Story |
| Length | 15s, 20s, 25s |
| Motion | A tactile comparison handle is grabbed and dragged across in rounds, with a lift shadow and a springy overshoot: the old way greyed, blurred and buried in clutter against the crisp product, a metric pair, an old versus new list, then the After hero. |
| Sound | Two moods on one progression: muted lo-fi keys, a lazy beat and vinyl dust for the old way, switching to a bright four-on-the-floor groove on the beat the handle passes the middle. |
| Formats | 16:9, 9:16 and 1:1 |

## How it works

1. Paste your product link and add screenshots, a recording or your logo.
2. Filmagic fills this template with your name, lines, brand colours and screens.
3. Edit any line or scene, then export.

[Use this template](https://filmagic.app/#tpl=ba)

## Related

- [Portfolio Site](https://filmagic.app/templates/folio)
- [Intro](https://filmagic.app/templates/intro)
- [Marker](https://filmagic.app/templates/p-marker)
- [Problem to Solution](https://filmagic.app/templates/ps)